As an event planner, I understand the complexity comprised within this industry. The interests of the client are always changing. Innovative ideas are always updating methods of approach. Regulations are always keeping us on alert. Keeping informed and knowledgeable is essential in event planning and having access to such information as contained in this book is rewarding. As an experienced planner or a novice I believe reviewing materials provides information forgotten, overlooked, or unknown is extremely helpful.
I enjoyed reading this particular manual for a few reasons. One it is written from two event planning professionals from the UK which offered perspectives to planners in other countries. Depending on where you land a job as an event planner, you may find yourself working with others in different countries and learning their way of handling issues. This book gives some idea of what to expect.
Secondly, I liked how the authors broke down the industry and explained the significance of each area. It truly gives a good overview of all aspects involved in the various event types and what type of staffing each would need.
Thirdly, the breakdown of an event process was well thought and provided step by step development. It was insightful to see their process and its application.
I recommend this book highly to those in the event field or interested in pursuing it.
Amazon Link: http://amzn.to/1WcVflu